Top 10 Best and High Paying Digital Marketing Skills in 2022||High Demand Digital Skills

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What are the Best High Paying digital skills, What are the best high demand digital skills, why are digital skills important.

At a point in times everyone need at least one digital skill to be able to secure that high paying job.

Also You can turn your digital skill knowledge to side hustle and make extra money outside your regular income.

Well in this post I will be giving you Top 10 Best Paying digital skills available in this 21st century for both students and individuals who already have a paying  job.

What are Digital Skills ??

Let me start by first telling you what digital skill are all about.

Digital skills are mainly defined as the;

skills needed to “use digital devices, communication applications, and networks to access and manage information,” from basic online searching and emailing to specialist programming and development.

As you can see from the definition, Digital skills can be as lay as Communicating Applications and though as Programming and Development.

For your wider understanding, Digital skills are also defined as the ability to find, evaluate, use, share, and create content using digital devices, such as computers.

why are digital skills important??

Just after knowing what Digitals skills really are it will also be really good for you to know why these skills are important to you as a student or working class individual.

Basically, developing better digital skills can give an employees a chance to contribute to their communities, future-proof their careers, and explore a wide range of professional opportunities available to them at any time.

Also Digital Marketing Skills allow us as individuals and corporations to stay ahead of the game and to essentially future proof ourselves.

If we are to really talk about this there are endless Possibilities and reasons why you should should learn a digital marketing skill.

What are the best high demand digital skills??

Before venturing into anything, many people tend to alway do research on how much they can make in the long run to see if what they are about to embark on is profitable.

Digital Skills are very Profitable and some of them can earn a lot of money in such a short period of time.

A full stack digital marketer can make as much as $12,019.83 a month  by doing his job right from the comfort of his house.

In this segment, I’m going to be writing about some of the top 10 highest paying digital marketing skills you can find right now.

1. Computer Programming 

When the name digital skills is talked about computer programming always tend to be the first name anyone will mention.

Coding is always the heartbeat of any Tech product or digital Service. The core languages that most programming, web and app development positions need include Bootstrap, jQuery, Angular, Code Igniter, PHP/JavaScript and MySQL.

These skills are listed on a regular basis in the top 10 most in-demand by employers on LinkedIn. Having a portfolio of projects demonstrating your coding skills can also help to validate your knowledge and expertise and help you land your dream role.

If you are planning to venture into this Computer Programming Java, SQL, Python and Ruby are some good Programming Languages to learn because of their versatility, efficiency and automation capabilities.

There are many tutorials available online both on YouTube and on other websites willing to teach you this skill for free from scratch to finish.

You can start your Coding classes from your mobile phone using applications like Mimo or other  applications.

If you are looking for video tutorials your can start with this free tutorial from Free Code Camp an organization whose aim is to teach others how to code for free.

2. Marketing

As we all know, Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience as culled from Wikipedia.

But when we talk about Marketing as a digital skills, we are referring to things like pay-per-click advertising, search engine optimisation, email marketing, as well as the strategy to bring them together.

Marketing is one of the most important aspects of business growth. Firms or companies can build the best product in the world, but if nobody knows about it, it’s worthless hence the need of marketers.

Marketers basically have in-depth understanding of the various digital marketing disciplines such as search engine optimization (SEO), social media marketing, pay-per-click (PPC), conversion optimization, content marketing and email marketing.

In the quest to learn about marketing, you will need to learn how to drive traffic to the right sources, learn storytelling and finally, learn how to identify your target audience.

There are times of tutorial available to take you on each segment and opening YouTube one of the second biggest search engine will do you a lot of good as you will have access to free in-depth tutorials.

3. Digital marketing

Many individuals have tend to confuse Marketing and Digital Marketing as both skills have something to do with Marketing.

Well, Digital Marketing is quite different from Marketing in the sense that in Digital Marketing, most of the things you do are done digitally meaning you need to have fore knowledge of Marketing venture on this track.

According to Blogtrovert;

Digital marketing is likely the most in-demand skill on the internet. People who have sustained enough experience in this field offer several digital marketing services to business owners looking to promote their products and services.

With that being said you can understand that Digital Marketing is of great demand at this point in time.

Just like the other ones I have mentioned earlier, you can learn digital skills free of charge using the power of the social media available at your fingertips.

Above is an exclusive video course of digital marketing from Eureka! Also ensure to read other articles to get in-depth knowledge of everything.

4. Project management

Basically, Project management is the process of leading the work of a team to achieve all project goals within the given constraints.

This information is usually described in project documentation, created at the beginning of the development process.

Also, A Project Manager is the person responsible for leading a project from its start to the very end of reality.

This includes planning, execution and managing the people, resources and scope of the project through out the whole process.

This is a lucrative digital skill to acquire as it brings leadership and direction to projects.

At a particular point someone has to be responsible for something and Project management provides leadership and vision, motivation, removing roadblocks, coaching, and inspiring the team to do their best work.

Project managers serve the team but also ensure clear lines of accountability.

You can acquire these skills by reading through the courses from different blog pages and watching tutorial videos from YouTube.

5. Analytics

In every business or corporation, Analytics are important to track a lot of things from progress to failure of the whole firm or company.

Analytics also identified as Digital marketing analytics is the translation of customer behavior into actionable business data.

Just like I said earlier, Digital analytics tools can help companies understand what consumers/users are doing online, why they’re doing it, and how this behavior can be converted into digital marketing campaigns.

Analytics is very important as this gives you access to truckloads of data about your Consumers/users and your brand’s online presence.

By being able to interpret this data, you can make more informed and accurate decisions and also get to improve your marketing efforts. This, in turn, can help you optimize your return from digital marketing.

Learning Analytics is no longer as difficult as it used to be thanks to the internet. You can now basically start your lectures when you want and where you also want.

You can start by watching a video from Alex the Analyst;


6. Artificial Intelligence

Artificial intelligence has remained a high sort digital skills as the need for this skill keep on increasing every single day.

Basically everyone is aware that Artificial Intelligence (AI) is one of the more 21st-century skills that will boost your chance of landing a well-paying job in an exciting company.

As we all know, Artificial intelligence (AI) is the ability of a computer or a robot controlled by a computer to do tasks that are usually done by humans because they require human intelligence and discernment.

The thing is behind every Artificial Intelligence (AI), there is a human with his own intelligence.

Artificial intelligence forms the primary part of computer learning and is the future of all complex decision making.

Learning artificial intelligence is quite complex compared to other digital skills. Artificial intelligence requires a lot of resources to start hence my say.


7. Social Media Marketing

As long as human beings keep on interacting with one another, social media will remain a key factor in our social.

In a layman understanding, Social media marketing is the use of social media platforms and websites to promote a product or service to consumers.

Although the terms e-marketing and digital marketing are still very popular for scholars, social media marketing is becoming more popular for both practitioners and researchers.

The major social media platforms (at the moment) are Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat. Learning how to sell a product or service on any of these platforms is a skill that is at high demand.

Unlike some other digital marketing skills, Social Media Marketing is a skill that is almost going rampant because of the high popular of social media users.

Although every social media user is learning how to market their own product and service, at a point everyone will need a real good expert to help him or her get something done with Social Media Marketing.

There are tons of both free and paid courses related to Social Media Marketing available on the internet.

You can start by watching tutorial videos about Social Media Marketing available to you in your region.

8. Content Marketing 

If you’re creative and love to write and/or edit, content marketing might be the beat thing you should venture into.

Content Marketing is the type of marketing that involves the creation and sharing of online material such as videos, blogs, and social media posts that does not explicitly promote a brand but is intended to stimulate interest in its products or services.

Content marketing helps to improve conversions because it allows businesses to connect with and educate their leads and customers using all the possible means available.

Great content creates awareness and also helps to boost SEO and it help to build trust and a great relationship between a brand and it’s users or consumers.

Content marketing is available on every part of the internet as this post you’re reading is also content marking at some extends.

You can venture into content marking using different methods and YouTube and blogs are the beat places to first sort for knowledge.

9. Search Engine Optimization (SEO)

As you all know Search engine optimization is a method of being familiar with the search engine and knowing how to manipulate your way to the top.

Search engine optimization (SEO) is a set of practices designed and set in place to improve the appearance and positioning of web pages in organic search results.m, Hereby leading more people to a particular content or product.

You might SEO is just all about the search engine by NO, SEO is not only about search engines but good SEO practices improve the user experience and usability of a website.

Users trust search engines and having a presence in the top positions for the keywords the user is searching, increases the website’s trust for every visitor.

You can learn SEO through courses on YouTube and other free course available on other learning websites.

Meanwhile if you are in Africa you can learn SEO for free following the Free Google Digital Skills for Africa. A digital class organized by Google themselves.

10. Email Marketing 

In a layman understanding, Email marketing is the process of sending a commercial message, typically to a group of people, using email. These people could be a targeted audience.

Also, Email marketing is the strategy of sending emails to customers and prospects in order to generate sales and increase profitability.

Over the years many businesses have used this method to keep in touch with their customers and some blogs have used this method to turn one time visitors to solid fans.

With that being said it also be great to note that Email marketing is a form of marketing that can make the customers on your email list aware of new products, discounts, and other services you are rendering at the moment.

There are many reason why this is important but some great ones to note is that;

  • Stay in contact with your audience
  • Reach customers in real time
  • Allows for targeted Messages
  • Increase Brand Awareness
  • Almost everyone uses email.

These are only but a few reasons why you need to acquire this digital skill.

Just like other digital skills there are tons of methods available to learn this skill starting from YouTube.

What are the Best High Paying digital skills?

In this segment, I wail be giving an estimated revenue of how much each of the skills I have mentioned earlier pays

Computer Programming: 

Computer programmers get paid well, with an average salary of $63,903 per year in 2020. Beginner programmers earn about $50k and experienced coders earn around $85k.


For marketers the pay has a little spike as they can make a minimum of $65,810 and a maximum of $134,120 annually.

Digital Marketing

The salary of digital marketing professionals is between $40K and $97K per year.

Project Management 

The average salary for a project manager is $116,000 across all industries, with most project managers earning between $93,000 and $140,000. But this depends on your region US being the highest paid.


The average salary for an analyst is $60,429 per year in the United States. This can also have a decrease or an increase depending on your region.

Artificial Intelligence 

The salary of an Artificial Intelligence engineer or programmer can range from $142,000 and $216,500. This solely depends on your intelligence and the job at hand.

Social media marketing

The average hourly pay for a Social Media Marketing Job in the US is $20.53 an hour. Meanwhile The national average salary for a Social Media Marketing Manager is $58,016 in United States.

Email Marketing

The average email marketing specialist can make about $50,000 a year.

This number varies by experience and by location, starting as low as $40,000, and going as high as $100,000, and even more in some areas.

Search engines Optimization

SEO expert can make as low as $79,000 and $139,000 annually although they can also make $38 and $67 per hour depending on your experience and expertise.

Content marketing

The national average salary for a Content Marketer is $59,008 per year in United States and just like other digital skills this can vary by location and expertise.


So Dar you have been able to see What are the Best High Paying digital skills, What are the best high demand digital skills, why are digital skills important.

If you are a publisher looking to use an alternative to Adsense you can read our Best Google Adsense Alternatives.

Meanwhile, if you are having a hard time monetizing due to reused contents then ensure to go through our Pro Tips on How to Monetized Reused Content Channel.
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